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  Throughout the year, advertising platforms like Google and Facebook continually update their  offerings. They do it to make them more effective for advertisers and small business owners. Ad platforms release more updates and new mechanics around the holidays since most businesses will increase their advertising budgets. Facebook Facebook has an extremely diverse audience, which is helpful for finding the perfect audience for an ad campaign. However, this level of diversity can be a problem when you need to...

Social Media offers us the opportunity to connect with not only your customers, but more importantly, your potential customers. It’s imperative these days to have a social media expert in your corner to ensure you are reaching the most people, and realizing the best ROI for your Social Media dollars. At RocketBrain SEO, Inc. you receive just that; a Social Media professional that works closely with your company to ensure your Social Media campaign(s) provide you with...

[vc_row][vc_column][vc_column_text] About 400 million people read business blogs monthly. Consumers who engage with your business blog are more likely to invest in the products/services your company offers. Creating a successful business blog requires a lot of dedication. Failing to focus on making your blog both informative and original can lead to problems in the future. This is why you should take the time to review your existing blog to ensure it is adjusted for success. The last...

Connecting with potential customers is something most business owners work very hard to achieve. The Internet is one of the best places to discover a new audience and inform potential customers about your products/services. Choosing the right marketing methods will require you to do a lot of research. Social media and blogging are two of the most popular marketing tools used by business owners to engage with their customers.There are currently about 600 million blogs online....

  On average, Google performs over 2 million searches every minute of the day. If you are a business owner trying to drive organic traffic to your website, finding a way to catch the eye of Google is very important. If you are new to the world of search engine optimization (SEO), you may fail to realize just how many different factors are considered by Google when ranking websites. Ensuring your website isn’t passed over by this...

  The only way to grow your business is by creating brand awareness. The more people that are aware of your brand, the higher your profit margins will inevitably become. Advertising your business on a website like Facebook is a great way to engage with consumers. Facebook has over 2 billion monthly active users. One of the best ways to reach the right consumers on Facebook is by using their ad tools. For years, business owners have...

[vc_row][vc_column][vc_column_text] Driving traffic to a business website is more complicated than most entrepreneurs realize. Organic traffic is a term used to describe visitors that arrive on a website because of an unpaid search result. Over 51 percent of all website traffic comes from this type of organic search. Keeping up with the latest trends in the world of SEO is important. You also need to avoid forgetting about tried and true marketing methods and techniques. The following are some fundamental...

[vc_row][vc_column][vc_column_text] Having a strong online presence is essential when trying to gain the trust of modern consumers. Start by conquering the search results in your local area first.  After that, you can try to attract consumers from all over the world and achieve search engine domination. A recent study found that  offering a location-based online coupon can lead to a 9900 percent increase in mobile revenue. Using the right keywords and fundamental SEO tactics is a great start....

[vc_row][vc_column][vc_column_text] Consumer engagement is one of the essential elements of a successful online marketing campaign. One of the best ways to keep a constant dialogue with your audience is by using a popular social media platform like Facebook. This allows you to inform the public about what your business does.As well as providing you with opportunities to offer discounts on products/services to followers. This platform can also help you increase conversions with Facebook Messenger. Using this will...

[vc_row][vc_column][vc_column_text] On average, approximately 30 percent of a company’s marketing budget will be spent on developing and promoting content. Blogs are one of the best forms of content to put on your website. A well-written blog will not only inform your audience; it can also help you position yourself as an industry leader. For most business owners, driving website traffic is the main motivation they have when investing in blog content. Closely monitoring how well the blog content on your...